Drew and Jonathan Scott Sign Multi-Year Deal With HGTV To Create Exclusive Content
By Movieguide® Contributor
PROPERTY BROTHERS stars Drew and Jonathan Scott have just signed a multi-year deal with HGTV to create more content together.
Under the three-year deal, the Scotts will continue to shoot episodes of PROPERTY BROTHERS: FOREVER HOME and CELEBRITY IOU. They will also develop more home improvement series and create exclusive digital content.
“Our long and successful collaboration with Drew and Jonathan is largely built on their endless creativity reserves and their ability to establish deep connections with audiences,” Kathleen Finch, Warner Bros. Discovery’s chairman and chief content officer of U.S. Networks Group, told Variety. “These are stars who consistently attract and engage fans, no matter the platform, so this new agreement ensures that together we can continue to develop more fun, innovative content that will excite viewers for years to come.”
The Scotts are equally excited about the deal.
Jonathan said, “We’ve been working for so long now with HGTV and also Warner Bros. Discovery and it was a no-brainer for us. We were definitely wooed by many other major players and some of them who really, really wanted our brand on their platform. And it just feels right with HGTV because we’ve been a family. It’s not even just that it’s a job for us and a workplace.”
He continued, “The relationship we have, it’s a symbiotic relationship where we develop the shows and we listen to the fans. We’re engaging directly with the fans with over half a million messages a week, each, from our fans, so we know what they want and the network has always been up to that with us.”
Drew chimed in, saying, “I think, along with everybody else, the executive team is an amazing team. And acting and scripted is my passion and they have that side of things, plus all of their lifestyle and unscripted and everything we’ve been doing already. So this is just a dream for making things bigger and better, reaching more people. I think it’s exciting and the whole time those discussions were happening, for me at least, it was just exciting.”
Scripted content might be in the cards for the Property Brothers. HGTV and Food Network have partnered with Discovery+ to make holiday movies that incorporate their stars. PROPERTY BROTHERS fans have their fingers crossed for a Scott-family Christmas movie!